A summer ident for the 2x2 TV channel, centered around a high-speed night drive

A sports car races along the highway with a stylized logo integrated into its hood. Flowing smoke enhances the sense of speed and reinforces the dynamic, high-energy tone.

A winter ident for the 2x2 TV channel built around light and atmosphere

Car headlights cast the 2x2 logo onto a wall, creating a bold visual moment. Dramatic lighting, raw urban textures, and a moody, doomer-inspired aesthetic define the overall tone